To the Moon Steam key art
To the Moon cover art

Steam revenue analysis

To the Moon Steam Revenue & Sales Estimates

Freebird Games · Freebird Games, Serenity Forge

$20.2MEst. Gross Revenue

2,247,308 estimated sales, 96% positive reviews, and $14,652,474.19 potentially retained by the developer after Steam's platform fees.

Action96% Positive$9.99

Revenue Overview

$20.2M

Gross Revenue

$14.7M

Developer Revenue

2,247,308

Est. Copies Sold

$20.2M

Revenue / Year (avg. 1 yr)

$14.4MLow estimate
$20.2MBest estimate
$43.3MHigh estimate

How the revenue splits

Gross Revenue
$20,203,299
− Steam Platform Fee(27.5%)
−$5,550,825
Developer Revenue
$14,652,474

Developer vs. Steam

Developer: 72.5%($14,652,474)Steam: 27.5%($5,550,825)

Tiered Fee Structure

Tier 1 ($0–$10M) (30%)$3,000,000
Tier 2 ($10M–$50M) (25%)$2,550,825
Tier 3 ($50M+) (20%)—

More context in the Steam game revenue hub or in the Steam revenue calculator.

How we estimate this

96%positive
80,261Total Reviews
77,051positive (96%)
3,210negative (4%)

Step by step

  1. 1

    Capture Steam review volume as the primary demand signal

    80,261 reviews and a 96% positive rating are used as the starting point because Steam review counts correlate strongly with paid ownership.

  2. 2

    Apply a calibrated Boxleiter multiplier

    For To the Moon, we use a midpoint multiplier of ×28 and show a wider range from ×20 to ×60 to reflect uncertainty.

  3. 3

    Use a realistic realized sale price instead of only list price

    Rather than relying only on the current price of $10, we estimate a realized average sale price of $9 to account for discounting over time.

  4. 4

    Translate gross revenue into developer revenue

    We then apply Steam's effective fee rate of 27.5%. That turns an estimated $20,203,299 in gross revenue into roughly $14,652,474 retained by the developer.

Calibrated inputs for this game

Avg. sale price

$8.99

List price $9.99

Boxleiter multiplier

×28

Range ×20–×60

Effective Steam fee

27.5%

Tiered 30 / 25 / 20%

Revenue estimates for To the Moon use the Boxleiter method with a broad range from x20 to x60. For the best estimate we use a calibrated midpoint of x28 and a calibrated average sale price of $9 instead of a flat 30x/0.75 model. Factors like age, price tier, discount history, genre, and review profile all affect the true reviews-to-sales ratio.

Platform Comparison

Hypothetical: What would the developer earn at the same gross revenue?

Steam

Gross revenue baseline: $20,203,299

To developer

$14,652,474

To developer: 72.5%

$14,652,474

Platform fee: 27.5%

$5,550,825

Epic Games Store

Gross revenue baseline: $20,203,299

To developer

$17,898,903

To developer: 88.6%

$17,898,903

Platform fee: 11.4%

$2,304,396

Epic: 0% on the first $1M in annual per-app revenue, then 12%. Effective here: 11.4%.

GOG

Gross revenue baseline: $20,203,299

To developer

$14,142,309

To developer: 70.0%

$14,142,309

Platform fee: 30.0%

$6,060,990

* Actual sales on Epic and GOG are not estimated. Steam's larger user base typically drives substantially higher sales volumes.

Genre Market Position

Top 20% by revenue in Action
20%

Top 20% of Action games

by estimated revenue

0%◆ Median100%

2,141

Top Games Tracked

$6M

Median (tracked top games)

$20.8M

Mean (tracked top games)

To the Moon ranks in the top 20% of 2141 tracked action top-sellers, with estimated revenue 3× this group's median.

Baseline: HelpfulCalculator's curated set of top-grossing Steam games, not the entire Steam catalog. Niche genres may have small samples.

Playtime & Engagement

3.2h avg3.2h median

3.2h

Average Playtime

3.2h

Median Playtime

0.7h

Recent Activity (2 Weeks)

To the Moon keeps players engaged for an average of 3.2 hours – solid engagement for a action game.

Current Activity22% still active

Game Details

Dataset updated: April 18, 2026

DeveloperFreebird Games
PublisherFreebird Games, Serenity Forge
Release Date—
Years on Market1 year
Current Price$9.99
Calibrated Avg. Selling Price$8.99
GenreAction
Peak Players86
SteamSpy Owners2,000,000 .. 5,000,000
SteamView on Store

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Frequently Asked Questions

How much has To the Moon earned on Steam?

Based on our analysis using the Boxleiter method, we estimate To the Moon's total gross revenue on Steam at approximately $20,203,299.

This estimate comes with a confidence range:

  • Conservative estimate (x20): $14,430,928
  • Calibrated midpoint (x28): $20,203,299
  • Optimistic estimate (x60): $43,292,783

The actual revenue may vary due to regional pricing, seasonal discounts, and refund rates.

How many copies has To the Moon sold on Steam?

With 80,261 Steam reviews and a 96% positive rating, we estimate To the Moon has sold between 1,605,220 and 4,815,660 copies, with a best estimate of 2,247,308.

This is based on the Boxleiter method, which uses the observation that roughly 1 in every 20 to 60 buyers leaves a Steam review. For the midpoint we do not assume a universal 30x value; we use a calibrated multiplier of x28 that adjusts for the title's age, price tier, genre, and review profile.

How much does Freebird Games earn from To the Moon?

After Steam's tiered platform fee of effectively 27.5%, Freebird Games keeps an estimated $14,652,474 from To the Moon's gross revenue of $20,203,299.

Here's the breakdown:

  • Gross Revenue: $20,203,299
  • Steam's Fee (27.5%): -$5,550,825
  • Developer Revenue: $14,652,474

Note: This doesn't account for publisher shares, taxes, or development costs.

What percentage does Steam take from To the Moon?

Steam uses a tiered revenue sharing model that reduces the platform's cut as a game earns more:

  • First $10 million: 30% to Steam, 70% to developer
  • $10M to $50M: 25% to Steam, 75% to developer
  • Above $50M: 20% to Steam, 80% to developer

For To the Moon, with an estimated gross revenue of $20,203,299, this results in an effective rate of 27.5%. Steam keeps approximately $5,550,825 and Freebird Games receives $14,652,474.

How accurate are these revenue estimates for To the Moon?

These estimates use the Boxleiter method, a widely-used industry approach that estimates game sales from the number of Steam reviews.

Factors that affect accuracy:

  • Review-to-purchase ratio varies by genre
  • Discount history - games with frequent deep sales may have higher ratios
  • Regional pricing - different prices in different markets are not captured
  • Refunds - Steam's return policy means some counted sales were refunded
  • Bundled sales - keys sold through third-party bundles may not generate reviews

We provide a confidence range ($14,430,928 to $43,292,783) to reflect this uncertainty. For the best estimate we combine the Boxleiter range with a calibrated midpoint (x28) and a calibrated ASP of $9.

What would To the Moon earn on Epic Games Store instead?

If To the Moon generated the same gross revenue on the Epic Games Store, Freebird Games would keep approximately $17,898,903 - that's $3,246,429 more than on Steam.

At this revenue level, Epic's concrete platform fee would be $2,304,396. Epic charges 0% on the first $1 million in annual per-app revenue and then 12% on the remaining amount. On GOG (30% cut), the developer would earn approximately $14,142,309.

Note: This is a hypothetical comparison. Actual sales volumes differ significantly between platforms, and Steam's larger user base typically drives substantially higher sales.

How long do players spend in To the Moon?

According to SteamSpy data, players spend an average of 3.2 hours in To the Moon, with a median playtime of 3.2 hours. This indicates solid player engagement.