The Walking Dead: A New Frontier Steam key art
The Walking Dead: A New Frontier cover art

Steam revenue analysis

The Walking Dead: A New Frontier Steam Revenue & Sales Estimates

Telltale Games · Skybound Games

$6.7MEst. Gross Revenue

488,534 estimated sales, 83% positive reviews, and $4,664,522.63 potentially retained by the developer after Steam's platform fees.

Action83% Positive$14.99

Revenue Overview

$6.7M

Gross Revenue

$4.7M

Developer Revenue

488,534

Est. Copies Sold

$6.7M

Revenue / Year (avg. 1 yr)

$4.6MLow estimate
$6.7MBest estimate
$13.8MHigh estimate

How the revenue splits

Gross Revenue
$6,663,604
− Steam Platform Fee(30.0%)
−$1,999,081
Developer Revenue
$4,664,523

Developer vs. Steam

Developer: 70.0%($4,664,523)Steam: 30.0%($1,999,081)

Tiered Fee Structure

Tier 1 ($0–$10M) (30%)$1,999,081
Tier 2 ($10M–$50M) (25%)—
Tier 3 ($50M+) (20%)—

More context in the Steam game revenue hub or in the Steam revenue calculator.

How we estimate this

83%positive
16,846Total Reviews
13,982positive (83%)
2,864negative (17%)

Step by step

  1. 1

    Capture Steam review volume as the primary demand signal

    16,846 reviews and a 83% positive rating are used as the starting point because Steam review counts correlate strongly with paid ownership.

  2. 2

    Apply a calibrated Boxleiter multiplier

    For The Walking Dead: A New Frontier, we use a midpoint multiplier of ×29 and show a wider range from ×20 to ×60 to reflect uncertainty.

  3. 3

    Use a realistic realized sale price instead of only list price

    Rather than relying only on the current price of $15, we estimate a realized average sale price of $14 to account for discounting over time.

  4. 4

    Translate gross revenue into developer revenue

    We then apply Steam's effective fee rate of 30.0%. That turns an estimated $6,663,604 in gross revenue into roughly $4,664,523 retained by the developer.

Calibrated inputs for this game

Avg. sale price

$13.64

List price $14.99

Boxleiter multiplier

×29

Range ×20–×60

Effective Steam fee

30.0%

Tiered 30 / 25 / 20%

Revenue estimates for The Walking Dead: A New Frontier use the Boxleiter method with a broad range from x20 to x60. For the best estimate we use a calibrated midpoint of x29 and a calibrated average sale price of $14 instead of a flat 30x/0.75 model. Factors like age, price tier, discount history, genre, and review profile all affect the true reviews-to-sales ratio.

Platform Comparison

Hypothetical: What would the developer earn at the same gross revenue?

Steam

Gross revenue baseline: $6,663,604

To developer

$4,664,523

To developer: 70.0%

$4,664,523

Platform fee: 30.0%

$1,999,081

Epic Games Store

Gross revenue baseline: $6,663,604

To developer

$5,983,971

To developer: 89.8%

$5,983,971

Platform fee: 10.2%

$679,632

Epic: 0% on the first $1M in annual per-app revenue, then 12%. Effective here: 10.2%.

GOG

Gross revenue baseline: $6,663,604

To developer

$4,664,523

To developer: 70.0%

$4,664,523

Platform fee: 30.0%

$1,999,081

* Actual sales on Epic and GOG are not estimated. Steam's larger user base typically drives substantially higher sales volumes.

Genre Market Position

Top 46% by revenue in Action
46%

Top 46% of Action games

by estimated revenue

0%◆ Median100%

2,141

Top Games Tracked

$6M

Median (tracked top games)

$20.8M

Mean (tracked top games)

The Walking Dead: A New Frontier ranks in the top 46% of 2141 tracked action top-sellers.

Baseline: HelpfulCalculator's curated set of top-grossing Steam games, not the entire Steam catalog. Niche genres may have small samples.

Playtime & Engagement

12.9h avg9.1h median

12.9h

Average Playtime

9.1h

Median Playtime

38.5h

Recent Activity (2 Weeks)

The Walking Dead: A New Frontier keeps players engaged for an average of 12.9 hours – solid engagement for a action game.

Current Activity100% still active

Game Details

Dataset updated: April 18, 2026

DeveloperTelltale Games
PublisherSkybound Games
Release Date—
Years on Market1 year
Current Price$14.99
Calibrated Avg. Selling Price$13.64
GenreAction
Peak Players110
SteamSpy Owners1,000,000 .. 2,000,000
SteamView on Store

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Frequently Asked Questions

How much has The Walking Dead: A New Frontier earned on Steam?

Based on our analysis using the Boxleiter method, we estimate The Walking Dead: A New Frontier's total gross revenue on Steam at approximately $6,663,604.

This estimate comes with a confidence range:

  • Conservative estimate (x20): $4,595,589
  • Calibrated midpoint (x29): $6,663,604
  • Optimistic estimate (x60): $13,786,766

The actual revenue may vary due to regional pricing, seasonal discounts, and refund rates.

How many copies has The Walking Dead: A New Frontier sold on Steam?

With 16,846 Steam reviews and a 83% positive rating, we estimate The Walking Dead: A New Frontier has sold between 336,920 and 1,010,760 copies, with a best estimate of 488,534.

This is based on the Boxleiter method, which uses the observation that roughly 1 in every 20 to 60 buyers leaves a Steam review. For the midpoint we do not assume a universal 30x value; we use a calibrated multiplier of x29 that adjusts for the title's age, price tier, genre, and review profile.

How much does Telltale Games earn from The Walking Dead: A New Frontier?

After Steam's tiered platform fee of effectively 30.0%, Telltale Games keeps an estimated $4,664,523 from The Walking Dead: A New Frontier's gross revenue of $6,663,604.

Here's the breakdown:

  • Gross Revenue: $6,663,604
  • Steam's Fee (30.0%): -$1,999,081
  • Developer Revenue: $4,664,523

Note: This doesn't account for publisher shares, taxes, or development costs.

What percentage does Steam take from The Walking Dead: A New Frontier?

Steam uses a tiered revenue sharing model that reduces the platform's cut as a game earns more:

  • First $10 million: 30% to Steam, 70% to developer
  • $10M to $50M: 25% to Steam, 75% to developer
  • Above $50M: 20% to Steam, 80% to developer

For The Walking Dead: A New Frontier, with an estimated gross revenue of $6,663,604, this results in an effective rate of 30.0%. Steam keeps approximately $1,999,081 and Telltale Games receives $4,664,523.

How accurate are these revenue estimates for The Walking Dead: A New Frontier?

These estimates use the Boxleiter method, a widely-used industry approach that estimates game sales from the number of Steam reviews.

Factors that affect accuracy:

  • Review-to-purchase ratio varies by genre
  • Discount history - games with frequent deep sales may have higher ratios
  • Regional pricing - different prices in different markets are not captured
  • Refunds - Steam's return policy means some counted sales were refunded
  • Bundled sales - keys sold through third-party bundles may not generate reviews

We provide a confidence range ($4,595,589 to $13,786,766) to reflect this uncertainty. For the best estimate we combine the Boxleiter range with a calibrated midpoint (x29) and a calibrated ASP of $14.

What would The Walking Dead: A New Frontier earn on Epic Games Store instead?

If The Walking Dead: A New Frontier generated the same gross revenue on the Epic Games Store, Telltale Games would keep approximately $5,983,971 - that's $1,319,449 more than on Steam.

At this revenue level, Epic's concrete platform fee would be $679,632. Epic charges 0% on the first $1 million in annual per-app revenue and then 12% on the remaining amount. On GOG (30% cut), the developer would earn approximately $4,664,523.

Note: This is a hypothetical comparison. Actual sales volumes differ significantly between platforms, and Steam's larger user base typically drives substantially higher sales.

How long do players spend in The Walking Dead: A New Frontier?

According to SteamSpy data, players spend an average of 12.9 hours in The Walking Dead: A New Frontier, with a median playtime of 9.1 hours. This indicates solid player engagement.