Borderlands Game of the Year Enhanced Steam key art
Borderlands Game of the Year Enhanced cover art

Steam revenue analysis

Borderlands Game of the Year Enhanced Steam Revenue & Sales Estimates

Gearbox Software, Blind Squirrel Games · 2K

$17.8MEst. Gross Revenue

636,558 estimated sales, 83% positive reviews, and $12,815,201.97 potentially retained by the developer after Steam's platform fees.

Action83% Positive$9.89

Revenue Overview

$17.8M

Gross Revenue

$12.8M

Developer Revenue

636,558

Est. Copies Sold

$17.8M

Revenue / Year (avg. 1 yr)

$13.7MLow estimate
$17.8MBest estimate
$41MHigh estimate

How the revenue splits

Gross Revenue
$17,753,603
Steam Platform Fee(27.8%)
−$4,938,401
Developer Revenue
$12,815,202

Developer vs. Steam

Developer: 72.2%($12,815,202)Steam: 27.8%($4,938,401)

Tiered Fee Structure

Tier 1 ($0–$10M) (30%)$3,000,000
Tier 2 ($10M–$50M) (25%)$1,938,401
Tier 3 ($50M+) (20%)

More context in the Steam game revenue hub or in the Steam revenue calculator.

How we estimate this

83%positive
24,483Total Reviews
20,321positive (83%)
4,162negative (17%)

Step by step

  1. 1

    Capture Steam review volume as the primary demand signal

    24,483 reviews and a 83% positive rating are used as the starting point because Steam review counts correlate strongly with paid ownership.

  2. 2

    Apply a calibrated Boxleiter multiplier

    For Borderlands Game of the Year Enhanced, we use a midpoint multiplier of ×26 and show a wider range from ×20 to ×60 to reflect uncertainty.

  3. 3

    Use a realistic realized sale price instead of only list price

    Rather than relying only on the current price of $10, we estimate a realized average sale price of $28 to account for discounting over time.

  4. 4

    Translate gross revenue into developer revenue

    We then apply Steam's effective fee rate of 27.8%. That turns an estimated $17,753,603 in gross revenue into roughly $12,815,202 retained by the developer.

Calibrated inputs for this game

Avg. sale price

$27.89

List price $9.89

Boxleiter multiplier

×26

Range ×20–×60

Effective Steam fee

27.8%

Tiered 30 / 25 / 20%

Revenue estimates for Borderlands Game of the Year Enhanced use the Boxleiter method with a broad range from x20 to x60. For the best estimate we use a calibrated midpoint of x26 and a calibrated average sale price of $28 instead of a flat 30x/0.75 model. Factors like age, price tier, discount history, genre, and review profile all affect the true reviews-to-sales ratio.

Platform Comparison

Hypothetical: What would the developer earn at the same gross revenue?

Steam

Gross revenue baseline: $17,753,603

To developer

$12,815,202

To developer: 72.2%

$12,815,202

Platform fee: 27.8%

$4,938,401

Epic Games Store

Gross revenue baseline: $17,753,603

To developer

$15,743,170

To developer: 88.7%

$15,743,170

Platform fee: 11.3%

$2,010,432

Epic: 0% on the first $1M in annual per-app revenue, then 12%. Effective here: 11.3%.

GOG

Gross revenue baseline: $17,753,603

To developer

$12,427,522

To developer: 70.0%

$12,427,522

Platform fee: 30.0%

$5,326,081

* Actual sales on Epic and GOG are not estimated. Steam's larger user base typically drives substantially higher sales volumes.

Genre Market Position

Top 23% by revenue in Action
23%

Top 23% of Action games

by estimated revenue

0%◆ Median100%

2,141

Top Games Tracked

$6M

Median (tracked top games)

$20.8M

Mean (tracked top games)

Borderlands Game of the Year Enhanced ranks in the top 23% of 2141 tracked action top-sellers, with estimated revenue 3× this group's median.

Baseline: HelpfulCalculator's curated set of top-grossing Steam games, not the entire Steam catalog. Niche genres may have small samples.

Playtime & Engagement

19.1h avg6.4h median

19.1h

Average Playtime

6.4h

Median Playtime

1.7h

Recent Activity (2 Weeks)

A median playtime of 6.4h and average of 19.1h suggest a dedicated core community playing this action game well beyond the typical player.

Current Activity9% still active

Game Details

Dataset updated: April 18, 2026

DeveloperGearbox Software, Blind Squirrel Games
Publisher2K
Release Date
Years on Market1 year
Current Price$9.89
Calibrated Avg. Selling Price$27.89
GenreAction
Peak Players620
SteamSpy Owners1,000,000 .. 2,000,000

Features

Single-playerMulti-playerCo-opOnline Co-opSteam AchievementsPartial Controller SupportSteam CloudFamily Sharing

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Frequently Asked Questions

How much has Borderlands Game of the Year Enhanced earned on Steam?

Based on our analysis using the Boxleiter method, we estimate Borderlands Game of the Year Enhanced's total gross revenue on Steam at approximately $17,753,603.

This estimate comes with a confidence range:

  • Conservative estimate (x20): $13,656,617
  • Calibrated midpoint (x26): $17,753,603
  • Optimistic estimate (x60): $40,969,852

The actual revenue may vary due to regional pricing, seasonal discounts, and refund rates.

How many copies has Borderlands Game of the Year Enhanced sold on Steam?

With 24,483 Steam reviews and a 83% positive rating, we estimate Borderlands Game of the Year Enhanced has sold between 489,660 and 1,468,980 copies, with a best estimate of 636,558.

This is based on the Boxleiter method, which uses the observation that roughly 1 in every 20 to 60 buyers leaves a Steam review. For the midpoint we do not assume a universal 30x value; we use a calibrated multiplier of x26 that adjusts for the title's age, price tier, genre, and review profile.

How much does Gearbox Software, Blind Squirrel Games earn from Borderlands Game of the Year Enhanced?

After Steam's tiered platform fee of effectively 27.8%, Gearbox Software, Blind Squirrel Games keeps an estimated $12,815,202 from Borderlands Game of the Year Enhanced's gross revenue of $17,753,603.

Here's the breakdown:

  • Gross Revenue: $17,753,603
  • Steam's Fee (27.8%): -$4,938,401
  • Developer Revenue: $12,815,202

Note: This doesn't account for publisher shares, taxes, or development costs.

What percentage does Steam take from Borderlands Game of the Year Enhanced?

Steam uses a tiered revenue sharing model that reduces the platform's cut as a game earns more:

  • First $10 million: 30% to Steam, 70% to developer
  • $10M to $50M: 25% to Steam, 75% to developer
  • Above $50M: 20% to Steam, 80% to developer

For Borderlands Game of the Year Enhanced, with an estimated gross revenue of $17,753,603, this results in an effective rate of 27.8%. Steam keeps approximately $4,938,401 and Gearbox Software, Blind Squirrel Games receives $12,815,202.

How accurate are these revenue estimates for Borderlands Game of the Year Enhanced?

These estimates use the Boxleiter method, a widely-used industry approach that estimates game sales from the number of Steam reviews.

Factors that affect accuracy:

  • Review-to-purchase ratio varies by genre
  • Discount history - games with frequent deep sales may have higher ratios
  • Regional pricing - different prices in different markets are not captured
  • Refunds - Steam's return policy means some counted sales were refunded
  • Bundled sales - keys sold through third-party bundles may not generate reviews

We provide a confidence range ($13,656,617 to $40,969,852) to reflect this uncertainty. For the best estimate we combine the Boxleiter range with a calibrated midpoint (x26) and a calibrated ASP of $28.

What would Borderlands Game of the Year Enhanced earn on Epic Games Store instead?

If Borderlands Game of the Year Enhanced generated the same gross revenue on the Epic Games Store, Gearbox Software, Blind Squirrel Games would keep approximately $15,743,170 - that's $2,927,968 more than on Steam.

At this revenue level, Epic's concrete platform fee would be $2,010,432. Epic charges 0% on the first $1 million in annual per-app revenue and then 12% on the remaining amount. On GOG (30% cut), the developer would earn approximately $12,427,522.

Note: This is a hypothetical comparison. Actual sales volumes differ significantly between platforms, and Steam's larger user base typically drives substantially higher sales.

How long do players spend in Borderlands Game of the Year Enhanced?

According to SteamSpy data, players spend an average of 19.1 hours in Borderlands Game of the Year Enhanced, with a median playtime of 6.4 hours. The large gap between average and median suggests a dedicated core community playing well beyond the typical player.